How to get backlinks
You can follow the below steps below to create amazing backlinks
- Find out what people are linking to
The first step in getting amazing backlinks is to find out the sites that already have fantastic backlinks and scrutinize their link profiles. The logic being that good content attracts links, as site owners feel compelled to share it with their audience.
- Find out who’s linking
Now that we know which content pieces are the link attractors. Next, we have to figure out who’s doing the linking. Why is the “who” important? It’s because these website owners have already pre-qualified themselves as link prospects by demonstrating their willingness to link out to a particular type of content
- Find out why people are linking
To create linkable content, you must determine why certain pieces of content attract links.
Here are some tips you can follow when linking
- Create linkable assets
If you want people to link to your website, you must include contents in your site that worth linking to. They are also known as linkable assets. A linkable asset can be a blog post, a video, a piece of software, a quiz, a survey, a document or basically anything that people will be interested and tend to link.
Most of the time, your linkable asset will be an amazing piece of content and that’s why search engine optimization and content marketing are so closely tied concepts.
- Build Backlinks from Link Roundups
Imagine if people published blog posts with the only purpose of linking out to quality content. (The type of quality content that you publish on your site already). That would be great if we can do like that. Fortunately, that’s possible. And they’re called link roundups.
- Use The Moving Man Method
It can be done in 3 steps:
- Eind web pages, resources or businesses that are outdated, rebranded or recently changed names.
- Find the sites that are still linking to these outdated resources.
- Email people to let them know that they’re linking to something that’s out of date
- Broken link building
This process is also same with the moving man method.
The only difference is you’re only looking only for pages that have 404 errors.
Now you could email the site owner and ask for a link. But normally that begging doesn’t work very well.
Instead, let the site owner know about any broken links that you find.
- Submit testimonials
Both big and small companies love to show off customer testimonials.
And you’re using a product or service that you love (or at least like), consider sending them a testimonial.
To show that you’re a real person they’ll often add a link to your website… without you even having to ask.
- Reverse engineer your competitor’s backlinks
Every industry has its own set of link building opportunities.
So, we recommend setting aside some time to reverse engineer your competition. That way, you can find link opportunities that only exist in your side.
- Stick to content formats that generate links
Infographics are one content format that’s ideal for building backlinks.
But it’s one of many.
We also found that, even though they didn’t generate lots of social media shares, “Why posts” and “What posts” tended to get linked-to fairly often.