It’s not very easy do SEO without learning it to the deep. This is called ‘DIY SEO’
If you don’t have a good knowledge and a lot of technical expertise, we recommend you partner with some experts to dive into the technical SEO of your site. Things could get useless if they’re done wrong.
If not, it would be time-consuming and time wasting, especially as your business grows. If you’re trying to balance SEO with running a business, it’s easy to get overwhelmed.
You may decide to handle SEO yourself. And this might work, but only if you’re prepared to expend a great deal of time and effort.
Elements like keyword research and content creation can be self-taught to a certain extent since there are plenty of resources online. But you may struggle with the more technical aspects of analytics, link building and site architecture optimization.
Basically, DIY SEO is only an option for the most cash-strapped businesses. If you have even a little money in your marketing budget we would like to recommend you spend it on professional SEO.